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creativeplacement promo wins in FPO Awards

FPO Awards | Creative Placemints by creativeplacement

Proud to have worked with Karl on this fun project!

The FPO Awards is a judged competition organized by UnderConsideration, celebrating the best print work from around the world during 2012 – 13. The FPO Awards reward the most successful combinations of design and print production. A panel of five judges convened in Austin, TX on June 21, 2013 to collectively select the 111 winning entries to be included in this website and a printed book, published and distributed by UnderConsideration.

FPO Awards Creative Placemints



cre­ative­place­ment pro­vides 25 years tal­ent of sus­tain­able solu­tions. Our exper­tise is in pack­ag­ing, print, inter­ac­tive, and adver­tis­ing pro­fes­sion­als. Senior level through emerg­ing tal­ent build­ing brands, agen­cies and design firms through­out the greater New York Metro area.


We wanted to show off the metal­lic nature of our illus­trated type. Foil stamp­ing was the only option.


We’ve always loved humor in mar­ket­ing and adver­tis­ing and we’re not immune to play­ing with words our­selves. So we bring you “Cre­ative Placem­ints”, a deli­cious play on words. The label needed a styl­ish retro feel with a mod­ern twist. We used Ter­raskin for the sub­strate, which is highly sus­tain­able. The main focus was to high­light the illus­trated type with cop­per foil to achieve our desired effect. The matte var­nish allowed the label to dis­ap­pear so it looked like it was directly printed on the tin.

See the orignal post here.

Inside 3D Printing Expo New York 2014

Yesterday I attended the expo segment of MediaBistro’s Inside 3D Printing at the Jacob Javitz Center in New York. Perhaps I was jaded by having been at 3D Print Show, a European trade show that made its debut in New York in February at the Metropolitan Pavilion, or maybe it was the bleak corporate abyss of the Javitz Center, but I left feeling uninspired. BigRep, the Berlin-based large format 3D printer company was not present, nor were the students from Slovenia who founded Print GREEN, a laser printer that uses grass as its medium, both companies have bold ideas and a unique perspective. It felt reminiscent of a tiny slice of the medical device shows that Karl and I sometimes attend, but with less of the innovation. (Yes, we sometimes attend medical device trade shows because we love science put into action through innovative product design.)

Then it all made sense. On my train ride home, I flipped through the copy of TCT + Personalize included in the expo materials I received at registration, which is about 3D printing, additive manufacturing and product development. Inside the back cover in the CTRL-ALT-DEL section was an article entitled “Will 3D printing fall victim to its own popularity?” by Rose Brooke. In summary, Brooke points out that the speed at which 3D printing has been popularized has put it at risk for an exodus from “cool.” Agreed. Since Karl and I have been involved with 3D printing for over six years, we are not particularly wowed by seeing dozens of examples of 3D printed bunnies, for instance. And, yesterday, I felt like I was walking down aisles of offerings that were essentially the same in slightly different boxes, with slightly different functionality, competing like the commodities they are becoming. Because of volume in choice, and the race to lower pricing, it doesn’t feel like the right time to purchase our next printer. It feels like a time to let the competitors battle it out while we watch and learn from a distance. And, as usual for us, we find the Europeans do everything better when it comes to design and style — including trade show design, so in comparison to 3D Print Show, this event was just not interesting. I snapped a few photos of the more ambitious products showcased, like a 3D printed drum set and a 3D printed hot metal car, but the sophistication of the designs was lacking. Yes, it’s amazing technology, but WHY does everything produced this way have a predictable sameness, almost as if created all by the same person? We know this will change, too. And, we can’t wait.

See my previous post about about 3D Print Show here.

Don’t let my opinion sway you, investigate the sponsors and exhibitors virtually on your own, here:

Freestyle Fashion Conference: The Future of Wearables

Freestyle Fashion Conference Wearable Tech

The second Freestyle Fashion Conference took place on March 29th at LIM College in New York. An all day event broken up into five segments with a choice of three sessions in each presented by top industry professionals, with topics like brand building, pop-up retail, experiential design, ecommerce, content strategy and crowd funding. Plus, opportunities for networking at breakfast, lunch, in-between sessions, and at an after event reception. My primary interest in going was The Future of Wearables session.

The session was led by Dr. Amanda Parkes, Founder of Skinteractive Studio and Chief of Technology and Research at Manufacture NY. I joined MNY’s pilot program when it launched in 2013 to support the garment district and the local design economy, although at the time I had no intention of really taking part beyond attending events as my one-of-a-kind fashion was shown and sold as fine art, and there was no mention of their later involvement in the wearable tech space. In fact, I only learned of Dr. Parkes involvement in MNY last week when I saw her speak at a panel at Wearable Wednesday NY Kickoff. As I told Rob Sanchez, MNY’s Chief Strategy Officer — who I run into frequently and was sitting behind me in the The Future of Wearables session — Amanda Parkes is Manufacture New York’s Sabine Seymour. That wasn’t meant to discount the work Parkes does or who she is as an individual, it was to acknowledge that she is a powerhouse. (See Dr. Sabine Seymour’s work on her company website, Moondial.)

The panelists included Christina Mercando, Founder & CEO of Ringly, a company that “designs and crafts jewelry and accessories that connect to your phone and notify you about the things that matter most;” Corrie van Sice, Biomaterials expert, and former Head of Materials Research at Makerbot; and, Dr. Dan Steingart, Assistant Professor of Mechanical and Aerospace Engineering at Princeton University, an expert in flexible, printable, and stretchable battery technologies.

It always makes me laugh when I hear how women don’t want geeky unisex gadgets where the only difference on a wrist-worn device, for instance, would be that the strap was pink. I so disagree! I love nerdy devices beginning with my 1980s drum machine and MIDI controller, my first generation iPod that was the size of a small brick, and including the Misfit Wearables Shine I received for supporting their Indiegogo campaign in 2012. That being said, I’m afraid the products offered by Ringly don’t interest me personally, but I realize that this is counter to most, and this company will no doubt be extremely successful. Similarly to the handbags created by emPOWERED with inner pockets containing phone chargers. The designs are not something that I find appealing, but they sell out quickly, which means there is high demand in this sector. I’m on my 6th Mophie product, which I hope will get thinner and lighter in future, and that their QA/QC team will work with materials experts to correct surface issues. Everyone of my Mophie battery cases has gotten quickly nicked and scratched, looking battered and beat, not cool, geeky or chic. Because of this, I bought a couple of their bricks, one of the outdoor rubber encased ones, and a stainless steel version, both of which are materially sound, and that I find aesthetically appealing. (I can also throw them in any bag I happen to be carrying so am not limited by chargers that are part of a bag.) I think the fact that Ringly is looking for ways to improve device etiquette is a good thing, but I’m not sure hiding the fact that you are filtering calls through other benign looking objects is necessarily doing society any favors. It also implies you might be weighing your options at every moment, waiting to act on better offers the moment they buzz your ring. Mercando ended her presentation with a Mark Weismer quote: “The most profound technologies are those that disappear.” And, I agree. Though sometimes I like my technology to disappear in a geeky gadget I can show off, not hide.

Corrie van Sice has a unique combination of scientific and artistic skills. Prior to her former position as Head of Materials Research at MakerBot, van Sice was questioning how natural organisms produced the materials they housed themselves in, such as shells. She looked toward chemistry at a cellular level and through an aggregation process. Corrie currently partners with biologists, artists and designers to develop technologies. Her background in rapid prototyping make her insights on the implications of advanced technologies relevant to a wide spectrum of development. And, although I can’t dissect her contributions to this panel into product reviews, I found it extremely interesting and compelling.

The world is racing toward the work Dan Steingart is doing in that we all want longer lasting battery life, and those who figure out how to power our devices the longest, in the most unobtrusive form factor, will not only reap great financial rewards but solve a problem that more increasingly befuddles humans each day. Dr. Steingart started his discussion with the White Guys Wearin’ Occulus Rifts tumblr, so he is obviously part comedian, but the thrust of his work is in developing flexible, printable, and stretchable battery technologies. He noted that fashion can take over the wearable space, and works on how to power devices and textiles effectively. I’m anxious to see how his research in Energy density and cell performance unfolds. (Pun intended.)

It is clear that the wearable space warrants more collaboration between fashion and technology experts, and these are exciting times. They are especially exciting to me when scientists get involved. I would have been happy if the entire Freestyle Fashion Conference was a day featuring this topic only.

AWE:NY | Augmented World Expo 2014

Augmented World Expo New York 2014

Augmented World Expo New York took place on March 25th at NYU Polytechnic School of Engineering in Brooklyn. The event was was broken up into two parts, early afternoon sessions for developers and an evening program for non-technical professionals, with networking and dinner in between for all attendees and a small number of AR exhibitors. I attended both sessions and counted about six other women in the first session of about 100 people attending. The general program in the evening added a significant number of women to the mix, though still heavily unbalanced. Seems things haven’t changed much in gender ratio working in this segment of technology.

Here’s a brief rundown of the event, easy to reference links, and my notes in areas I thought others might appreciate.

Developer Sessions

Intro to Augmented Reality SDKs for Developers

This session consisted mainly of tutorials and included the following presenters:

Patrick O’Shaughnessey, Founder, Patched RealitySDK Development with Unity
Martin LechnerCTO, WikitudeWikitude SDK
Janet Kim, Technical Manager, MetaioMetaio SDK
Blair MacIntyre, Professor, Georgia Tech, Open SDK for the Web
MacIntyre professed that he had been working in AR since 1991, certainly longer than most.

What is an SDK?

For less technical readers, don’t be alarmed, an SDK is NOT related to an STD. An SDK as defined by wikipedia is:

A software development kit (SDK or “devkit”) is typically a set of software development tools that allows for the creation of applications for a certain software package, software framework, hardware platform, computer system, video game console, operating system, or similar development platform.

The Glass Class: Designing and Developing Apps for Wearable Devices

Mark Billinghurst, Director, HIT Lab New ZealandDesigning for Wearable Devices
Billinghurst was originally scheduled to present his session via Skype but couldn’t make it work from New Zealand, but you can check out his work at HIT Lab at the link above.

Allen FirstenbergGoogle Glass Community, Thinking for Google Glass

Firstenberg described himself as software developer, mostly working on business back end development, who got into Glass on a whim. He has been a Glass Explorer for a year and is GDE (Google Development Expert) for Glass in New York, but is not a Google Employee. However, he does have forthcoming book entitled Think in Glass: Discover, Design, Develop.

Firstenberg started off his talk to developers with some basics. Designing for Glass is different than designing for other eyewear or wearable tech, he noted. Most of us are by now familiar, at least broadly, with this product, but may misunderstand it. Built with a camera on front, most of the time Glass is used in idle mode, so it’s not on, and not recording the general public’s every nuance as Glass users walk through crowded streets or loom in coffee shops. The surface on the outside is a swipe able screen, and the controls are basic. A microphone is pointed at you, and the device is mostly voice command driven. The prism in front lights up when Glass is actively doing something, but again Firstenberg insisted, it is mostly idle when worn, not recording anything. The working mechanism uses an Android OS and sits in the wearer’s peripheral vision and isn’t much more obtrusive than regular eyewear. Glass contains a “glanceble” user interface and uses auditory cue for things like email. Purportedly, most people don’t stare into interface for more than 5 minutes at time. It’s a standalone device that doesn’t really work on its own, it collaborates with other devices like PCs, smart phones and tablets. Current models are built for the right-side only.

Allen Firstenberg’s Design Principles for Google Glass:

  • Design for Glass: Microinteractions to compliment other devices
  • Don’t get in the way: Supplement reality, Do not replace it
  • Keep it relevant: In time and space
  • Avoid the unexpected: Read our minds
  • Build for people

Glass is not augmented reality or trying to be but it takes approaches that AR systems use. Both can learn from one another.

Coincidently, on the day of the expo Google announced a partnership with Italian eyewear brand Luxottica, the world’s largest producer of sunglasses including Ray-Ban and Oakley brands, to design “innovative iconic wearable devices.”

General Sessions 

The Augmented World: The Rise of Smart Eyewear

Ori Inar, CEO, AugmentedReality.orgWelcome to the Augmented World

There is a new definition of “interactive” = being able to manipulate or control the world via wearables and the internet of things. The first known use of the word “interactive,” accordingly to Merriam-Webster, was in 1832.

  1. From Gimmick to Value
  2. From Mobile to Wearables
  3. From Consucmer to Enterprise
  4. 3D-fy the World
  5. The NEW New Interface (Getting rid of computers and mice, on to more natural interface with the world and computing. “Human World Interaction.” Augmented Reality will be the new display to replace the mouse and keyboard.)

Dan Cui, VP Business Development, VuzixThe Rise of Smart Eyewear
Pete Wassel, CEO, AugmateAugmenting the Enterprise
Barry Navan, Digital Products Innovation, HBO
Allen Firstenberg, Google Glass Community, OK Glass, Now what?

Augmented Reality: Changing the World in Marketing, Media, Entertainment, and Education

Lisa Hu, VP Business Development, BlipparMarketing
Jon BurnsPartner, Ad DispatchToys
Oriel BergigHead of Labs, Flyby MediaSocial Media
Brian HamiltonVP Sales, DaqriEntertainment
Lynn VoorheesPresident, Pear EnterprisesEducation
Mark SkwarekCEO, Semblance, Games 

The Future of AR and Its Impact on Society

Joseph RampollaAugmented Reality Dirt Podcast
John Havens, Founder, The H(app)athon Project
Ken Perlin, Professor, NYU Games for Learning
Steven Feiner, Professor, Columbia University
Trak Lord, Head of US Marketing, Metaio


The dozen exhibitors at AWE:NY ranged from graphic designers and electronic music publishers to competitors to Google Glass, Vuzix — and, competitors to our SoHo officemates Layar, Metaio.
Embedded Vision Alliance
NYC Poly
Patched Reality
Pear Enterprises

The mother of the AWE:NY takes place in Santa Clara, California from May 27–29, 2014. Check it out here.

Karl Heine on creative professionals panel: Work! The job market exposed? | Graphic Artists Guild, NYC


Work! The job market exposed?

Panel Discussion of Illustrators, Designers, Art Directors & other Professionals at Pratt Institute/Manhattan, 144 West 14th Street, Rm 213, New York, NY.

- Karl Heine, Creative Recruiter,
Debbie Millman, Sterling Brands, Writer
Victor Koen, Award Winning Illustrator
- Doug Jaeger, Partner, JaegerSloan Inc
- Louisa Saint Pierre, Director, Bernstein & Andruilli

A discussion of issues related to illustration, web design, marketing, art direction, technology and other related issues for everyone who works with in the graphic arts industry.

Karl Heine at the Graphic Artists Guild NYC

Wearable Wednesday NY Kickoff

Wearable Wednesday NY Kickoff

Exploring the Social Impact of a Wearable Era

The Wearable Wednesday NY Kickoff took place on March 26, 2014. The evening was hosted by Paul Farkas, Cofounder, Wearable Wednesday NY and Accessory2, at the offices of Goodwin Proctor in the New York Times building overlooking the Hudson river, with great opportunities for networking before and after the program.

The evening began with a presentation by David Ban of Foursquare discussing mobile and wearable partnerships. Ban continued the storyline in keeping with the many presentations I’ve seen by Foursquare founder Dennis Crowley in years past, sincerely surprised at the ways brands continue to develop uses for the app.

Next up was John C. Havens, founder of The H(app)athon Project and author of Hacking Happiness.

Followed by the Social Impact of Wearables Panel featuring a heavy-hitting array of AR and Wearable Tech experts:

  • Ori Inbar, Cofounder, Augmented World Expo; Cofunder and CEO of, a global non-for-profit organization dedicated to advancing augmented reality (AR); founder, Ogmento; founder, ARNY
  • Amanda Parkes, Visiting Scientist, MIT Media Lab; Adjunct Assistant Professor, Columbia University – Dept. Architecture
  • Dave Mathews, founder of NewAer, is a low power software scanning engine that any developer can use in their apps to allow phones to discover one another, or devices like WiFi, Bluetooth and Cellular towers.
  • Amy Vernon, Glimpse, 20-year veteran journalist, speaker, blogger, on a variety of topics including content marketing, community management, social, and mobile. Mentor, Women Innovate Wireless.

The evening closed with a keynote by Chris Grayson, renown Wearable Tech Startup Entrepreneur and speaker.

What is Wearable Wednesday?

According to its founders:

Wearable World connects businesses to the social fabric of the Internet of Wearable Things. Our goal is to provide an innovation platform to foster the blend of technology, art and humanity. Through news content, incubator and accelerator programs, and events, Wearable World acts as the catalyst for future Wearable Technology innovation. The Wearable World platform addresses the need for entrepreneurs to connect, learn, and engage the wider Wearable Technology global ecosystem.

In association with Global Wearable Day. Wearable Wednesday was created by Accessory2 CoFounders, Paul Farkas and Kimmie Smith as a global Wearable Day to recognize, feature, shop, and discover. After Cyber Monday and Giving Tuesday, discover, shop, and celebrate Wearable Wednesday on 12.3.14.

A Happy Reunion with Andy Warhol Factory Star and renown author and artist Ultra Violet

kHyal with Andy Warhol Factory Star Ultra Violet

Turning a corner yesterday at the Volta New York press preview at 82 Mercer Street, serendipity arrived. There sat Ultra Violet (Isabelle Collin Dufresne) in a special installation of her self portrait mirrors and other work curated by New York’s Culture Shock.

I met Ultra Violet in 1995 when she approached me at a show I was in at Ricco/Maresca Gallery called “CODE” an international new media exhibition sponsored by Microsoft, Apple and Softimage. At the time, my friend and business partner Jackie Lightfield and I had an interactive agency called blowtorch with a sub brand called Art Spark, under which we published interactive art CD ROMs, including Los Angeles artist Bill Barminski’s “Consumer Product.” Jackie had also programmed the fake AI engine in the interactive portion of my sculpture in the CODE show.

Ultra Violet was interested in having us publish her book “Famous for Fifteen Minutes,” as an interactive CD ROM.

Set in the dervish years of the Sixties and Seventies, Famous For Fifteen Minutes is a confession memoir of Ultra Violet. The story recounts of Warhol, a shy, bald, myopic, gay albino from an ethnic Pittsburgh suburb and the “Girl in Andy’s Soup,” Isabelle Collin Dufresne, a.k.a. Ultra Violet, a convent educated heiress from France. Salvador Dali, her companion for five years, introduced her to Andy in 1963. The book won the Deutsche Bibliothek Frankfurt Award, and has been published in 14 languages.

Ultra Violet spent time with us at our offices in New Haven, CT and we visited her at her New York penthouse, in a building that towered over the Guggenheim Museum, going over the materials and learning about the details of Ultra Violet’s amazing life, including her adventures when she worked for and studied with surrealist artist Salvador Dalí.

Ultra Violet was very interested in the MegaGlam Space Age Yeti jacket and “I do what I want” custom dress I was wearing, and asked if I could make something for her in magenta.

I hadn’t seen Ultra Violet since the late 90s, and am looking forward to visiting her Chelsea studio this weekend.The above description of Famous for Fifteen Minutes was referenced from the Amazon book listing here.

Photo by Debra Anderson, Culture Shock, New York.

7 Things I liked at The Armory Show 2014

As one of the leading contemporary art fairs in the country, The Armory Show, now referred to as Armory Arts Week, is in its 16th year. And with it, a range of work and emotions in reaction to that work, from pure delight to boredom and loathing. (The standard spectrum for subjective topics such this.)

While this year’s press conference was less dramatic than 2013, it’s hard to compete with the show’s 15th anniversary and Bloomberg’s monologue on the great city of New York. The focus on China seemed as good an idea as anything else, but my eye fell to its own distraction as it always does, and I have posted a variety of the candy it delivered to me.

The Armory Show 2014, Barry McGee

Barry McGee

The Armory Show 2014, Dwyer Kilcollin

Dwyer Killcollin

The Armory Show 2014, Hayal Pozanti

Hayal Pozanti

The Armory Show 2014, Jose Parla

Jose Parla

The Armory Show 2014, Lisa Anne Auerbach

Lisa Anne Auerbach

The Armory Show 2014, Nick Cave

Nick Cave

The Armory Show 2014, Terry Hagerty

Terry Hagerty

2014: The Year for Wearable Tech? Decoded Fashion Meetup at MAD Museum

On Friday, February 28th I attended the Decoded Fashion Meetup “2014: The Year for Wearable Tech?” at the Museum of Art and Design in New York. The presentation took place within the Out of Hand Exhibition and was co-hosted by Shapeways.

Decoded Fashion’s Founder and CEO, Liz Bacelar, started the company “to promote collaborations between tech founders and decision-makers in fashion, beauty and retail.” Decoded Fashion holds meet ups, fashion hackathons and startup events in London, Milan, New York, Paris and beyond. DF will also be at this year’s SXSW Startup Village.

The evening was jumpstarted by Dr. Sabine Seymour, designer. entrepreneur and researcher. Seymour is the founder of Moondial, the nexus between silicon and style, which develops fashionable wearables and consults on fashionable (which she pronounces “fashion able”) technology to companies worldwide.

(I met Sabine last month at the February LiSA salon, and wrote about her work and that event here.)

Next up was Billie Whitehouse, founder of Wearable Experiments, a technology company who specializes in the unique combination of hardware, software and apparel design. Whitehouse began her talk sharing how she was influenced by her mother, Leanne Whitehouse, Founder and Managing Director, Whitehouse Institute of Design, which she referred to as “The Parsons of Australia.” Her most memorable work is no doubt Fundawear, a collaboration with condom maker Durex, which allows partners to pleasure one another from afar using their smart phones while wearing classically designed lingerie equipped with touch sensors. (Giving deeper meaning to AT&T’s 1980s ad campaign, “Reach out and touch someone.”) See the video of how it works here. 

Maddy Maxey and Mari Kussman: Founders of CRATED, a project that provides a combination of thought leadership and an ideation-to-creation lab focused in the wearables space. Their work currently focuses on the creation of a quantified emotion device, though their talk included some tangible research which seemed more practical and physical, including how to create zero waste fashions by folding textiles, with DIY and readymade solutions.

Loni Edwards: Founder and CEO of emPOWERED a interactive fashion platform that fuses innovative design with community feedback. That platform birthed its first product in the form of a women’s handbag with a battery backup and cable tucked in a hidden pocket as an alternative solution to bulky charger cases like those made by Mophie. (I happen to like my Mophie, but am constantly aggravated by the poorly crafted exteriors, which show wear and tear very quickly.)

I had seen both Maddy Maxey and Loni Edwards present at Social Retail Summit #6 earlier this year in Brooklyn, but they both brought fresh content to Decoded Fashion. In fact, in January Loni Edwards was representing another company she founded called Stitch Collective, a platform that creates limited edition accessories sketched by designers and voted on by members.

These were all super bright women leading the Wearable Tech field. According to the panel, that antiquated term is also slated for revision. Dr. Seymour prefers her moniker, fashionable technology, but thinks future innovation will change what we call it. As she noted, we call a car a “car” not the parts inside it. (Fashionable Technology is also the name of Seymour’s 2008 book, which she insists is now obsolete.)

I’m looking forward to the next discussion.

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